After last week’s swerve to the right, the latest Morgan Poll has Labor heading towards a solid election win.

Labor primary support is up 3% to 49%, while the Coalition’s has dropped to 34.5%, a fall of 6.5 points.

With preferences distributed as they were at the 2004 election, the two party preferred vote splits Labor’s way 60/40, a turnaround of 5.5 points.

Among the minor parties support for The Greens is 9% (up 2.5%), Family First 2% (up 0.5%), Australian Democrats 2% (up 1%), One Nation 0.5% (down 0.5%) and Other Parties and Independent Candidates 3% (unchanged).

60.5% of voters say they think the ALP will win the next election, up 5.5%. 26.5% (down 5%) think the LNP will win and 13% (down 0.5%) can’t say.

Forty seven per cent of voters think Australia is heading in the “right direction”, 34.5% (up 1.5%) think Australia is heading in the “wrong direction” and 18.5% (unchanged) are undecided.

Currently, 18.5% (up 1.5%) of all electors say Australia is “heading in the right direction” yet say they would vote for Labor if an election were held today.

These “soft Labor voters” will be vital to the next election.

This face-to-face Morgan Poll on Federal voting intention was conducted on the weekend of September 1/2, 2007, with an Australia-wide cross section of 915 electors.